Written analysis 3

                   

Written Analysis

Dawa Galzen Sherpa

HUMN240-E4WW (SU12)

Omar Alomari

10^th June, 2012

The word hero is defined as “a person celebrated for his bold exploits” or “a person noted for feats of courage or nobility of purpose (The American Heritage Dictionary, 1994). When it comes about the topic “Hero”, It’s not applicable to my topic “Beats by Dr. Dre”. But the idea of making this product is the main, thus the founder himself is the hero here. This product is a huge success for specially music lovers and the communicators. To illustrate by example, people who use beats products and are touched with it for them the founder Dr. Dre and  Jimmy Iovine are the heroes are they influence them to use it and they are satisfied with the quality of these products.

While Celebrity is defined as “a famous person or a renowned person” (The American Heritage Dictionary, 1994) to describe about the cult of celebrities is applied here more often, Beats by Dr. Dre includes different well known faces, to the list they are Dr. Dre, Lady Gaga, Justin Bieber. They have their own named products as a series, Heart beats headphone are made in the name of Lady Gaga while Just Beats represents Justin Bieber, Fan’s of these celebrities are bound to use these products as these fans are their idols and they believe that what they use is the most important. While people have a belief that the products used by celebrities are no doubt a reliable one in terms of sound and durability.

Finally to sum up we came to know that the only heroes about this product is the founder who invented it, Namely Dr. Dre and  Jimmy Iovine. They are heroes for people because this influence people buy these products. While celebrities who are linked with these products has led their fans to create a cult as their fans believes in those products what they use. This always  may not be always true because some celebrity is only paying for the advertisement. You can only be sure about the quality of these products by using it and experiencing it.

References:

“Celebrity.” Websters-online-dictionary.org. 2011. http://www.websters-online-/            dictionary.org/definitions/hero?cx=partner-pub-0939450753529744%3Av0qd01-            tdlq&cof=FORID%3A9&ie=UTF-8&q=hero&sa=Search#906 (21 October 2011).

The American Heritage Dictionary (3rd ed.).(1994). New York, NY: Dell Publishing.